Author: Gabe Johansson

  • Inspiration vs Theft

    Yesterday morning, I sent out an email about 17 online biz tips to my younger self. Then late last night, I got an email titled “17 Hard-Earned Online Business Lessons I’d Tell My Younger Self” and I was intrigued… Maybe I was the inspiration for the email, so I went ahead and opened it. But

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  • 17 Online Biz Tips I’d Give To My Younger Self

    Over a decade ago, I built an email list of 2,400 subscribers and decided to quit because of a month of low sales. My younger brain saw the dip and short circuited. Someone should have slapped me and said “no, don’t do that” because that list could have been 240,000 by now. Because this popped

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  • My $100k Digital Product Business Plan (Copy Me)

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    I tend not to talk about my business income plans for 2 reasons: However, I’ve decided to use a platform that essentially does the first one for me, and the fundamentals behind my plan can apply to any online business. Because of this, I figure it’s time to talk about it. But before I do,

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  • The 300 Click Rule

    One of the most important things in online business is patience, because nearly every day I see people trying to make their first sale online and give up after 2 weeks. But just saying “work hard” and “be consistent” is so cliche it’s unhelpful, yet so many biz coaches say this kind of stuff every…

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  • The Free Sample Funnel

    If you’ve ever been to a mall food court, Costco, BJ’s, or Sam’s Club, odds are you’ve had a free sample of some kind of food you didn’t plan on trying that day. And odds are you’ve bought more of at least one of the free samples you’ve had in your lifetime. While I don’t

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  • Weathering The Storm

    Woke up to a tornado watch this morning which is my least favorite part about living in the Midwest. I spent 34 years of my life in New England never having to deal with these kinds of weather events, so I’m definitely not used to it even after 3 years here. The messed up part

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  • Building Our Own Crew

    Holidays have been weird in the Johansson household over the last few years… Not in a bad way, it’s just different and it’s taken some adjustment. When my wife and I first moved in together, it was just us and her two cats so we’d do something together in the morning then visit family for…

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  • 3 Ways To Collect Cash Online From Your Digital Product Customers (Without The Headache)

    This might sound obvious, but one of the most important aspects of an online business is having a way for customers to actually pay you. In the very beginning, you have a long list of options to choose from like Stan Store, Beacons, Stripe, PayPal, SamCart, and many more… All of them do just fine,

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  • Here’s A Cool Idea To Get Paid Online

    Not too long ago, I came across a creator making a full time living posting Instagram Reels of them gardening, sharing what they’re doing, then monetizing with a course. Super cool stuff, and it got me thinking… What if you just do what you already like to do in your spare time, post it online,

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  • What You Can Learn From Big Podcasts About Selling Digital Products

    If I ever listen to a podcast, it’s always a highly specific one I’ve sought out to learn a specific thing I couldn’t find anywhere else. Otherwise, I think they tend to take up a ton of valuable time and are no better than spending 1-2 hours watching a TV series. In fact, you might

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